The Transport Accident Commission (TAC) has hit the airwaves again with another thought-provoking ad for TV and Radio. It feature Angie Hart [^], from the early-90’s band Frente!, singing The Cure’s classic ‘Picture of You’:
I’ve been looking so long at these pictures of you
That I almost believe that they’re real
I’ve been living so long with my pictures of you
That I almost believe that the pictures are
All I can feel
Followed by the Voice Over:
Speeding drivers are the biggest killers on our roads
This is why you’re photographed when you speed
Slow down
The TAC has a history of shocking and thought-provoking advertising campaigns. This three minute ad features Victorian families who have lost members to speeding related accidents. They volunteered in the hope that they may save other families suffering the same loss as them. There is a supporting website at http://picturesofyou.com.au telling some of the stories behind the add. You can check the ad out for yourself on YouTube [^].
Source: http://www.ihartangie.net/ [^], http://www.splendad.com/ [^] & http://www.duncans.tv/ [^]
Speed Kills
Here at BrizBunny we are serious about speeding; and sometime a road safety campaign comes along that is worth mentioning. The town of Speed in North Western Victoria is now campaigning for supporters [^] on facebook to change it’s name to “SpeedKills”. All it takes is 10,000 likes.
The 45 people of Speed say “Too many people are killed or injured on our country roads. We’re fed up and want to do something about it.” They now have over 28,000 likes, so it looks as though there is going to be a new landmark sign on Victoria’s roads. Head on over to facebook and check out the videos they have up with locals explaining the campaign.